The word salsa
Salsa means sauce in the Spanish language, and carries connotations of the spiciness common in Latin and Caribbean cuisine.[6] More recently, salsa acquired a musical meaning in both English and Spanish. In this sense salsa has been described as a word with "vivid associations but no absolute definitions, a tag that encompasses a rainbow assortment of Latin rhythms and styles, taking on a different hue wherever you stand in the Spanish-speaking world".[7] The precise scope of salsa is highly debatable.[8] Cuban immigrants in New York have used the term analogously to swing or soul, which refer to a quality of emotionally and culturally genuine music in the African American community. In this usage salsa connotes a frenzied, "hot" and wild musical experience that draws upon or reflects elements of Latin culture, regardless of the specific style.[9]
Various music writers and historians have traced the use of salsa to different periods of the 20th century. World music author Sue Steward has claimed that salsa was originally used in music as a "cry of appreciation for a particularly piquant or flashy solo". She cites the first use in this manner to a Venezuelan radio DJ named Phidias Danilo Escalona;[10] Max Salazar traced the word back to the early 1930s, when Ignacio Piñeiro composed "Échale Salsita", a dance song protesting tasteless food.[11] Though Salazar describes this song as the origin of salsa meaning "danceable Latin music", Ed Morales has described the usage in the same song as a cry from Piñeiro to his band, telling them to increase the tempo to "put the dancers into high gear". Morales claims that later in the 1930s, vocalist Beny Moré would shout salsa during a performance "to acknowledge a musical moment's heat, to express a kind of cultural nationalist sloganeering [and to celebrate the] 'hotness' or 'spiciness' of Latin American cultures".[12]
Some people object to the term salsa on the basis that it is vague or misleading; for example, the style of musicians such as Tito Puente evolved several decades before salsa was a recognized genre, leading Puente to once claim that "the only salsa I know comes in a bottle. I play Cuban music". Because salsa can refer to numerous styles of music, some observers perceive the word as a marketing term designed to superficially categorize music in a way that appeals to non-aficionados.[13] For a time the Cuban state media officially claimed that the term salsa music was a euphemism for authentic Cuban music stolen by American imperialists, though the media has since abandoned this theory.[14]
Some doubt that the term salsa has any precise and unambiguous meaning. Peter Manuel describes salsa as "at once (both) a modern marketing concept and the cultural voice of a new generation", representative of a "crystallization of a Latino identity in New York in the early 1960s". Manuel also recognizes the commercial and cultural dichotomy to salsa, noting that the term's broad use for many styles of Latin pop music has served the development of "pan-Latin solidarity", while also noting that the "recycling of Cuban music under an artificial, obscurantist label is but one more example of North American exploitation and commodification of third world primary products; for Latinos, salsa bridges the gap between "tradition and modernity, between the impoverished homeland and the dominant United States, between street life and the chic night club, and between grassroots culture and the corporate media".[5]
The singer Rubén Blades once claimed that salsa is merely "a concept", as opposed to a definite style or rhythm. Some musicians are doubtful that the term salsa has any useful meaning at all, with the bandleader Machito claiming that salsa was more or less what he had been playing for forty years before the style was invented, while Tito Puente once responded to a question about salsa by saying "I'm a musician, not a cook" (referring to salsa's original use to mean sauce). Celia Cruz, a well-known salsa singer, has said, "salsa is Cuban music with another name. It's mambo, chachachá, rumba, son ... all the Cuban rhythms under one name".[15]
Music writer Peter Manuel claims that salsa came to describe a specific style of music in the mid-1970s "when a group of New York-based Latin musicians began overhauling the classic big-band arrangements popular since the mambo era of the 1940s and '50s", and that the term was "popularized" in the late 1960s by a Venezuelan radio station and Jerry Masucci of Fania Records.[16] In contrast, Ed Morales cites the use of salsa for a specific style to a New York-based editor and graphic designer named Izzy Sanabria. Morales also mentions an early use of the term by Johnny Pacheco, a Dominican performer who released a 1962 album called Salsa Na' Ma, which Morales translates as "it just needs a little salsa, or spice".[12]
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